Nearly two decades ago, Britney Spears had one goal — to be, quite literally, stronger than yesterday. Celebrity trainer Bobby Strom, who worked with Britney in her late teens and early 20s, can attest. “Right off the bat, she was like, ‘Hey, this is what I’ve got to do: I’ve got a Pepsi campaign, I’ve got the VMAs, I’ve got the cover of Rolling Stone coming up. I really want to get into the best shape that I can in this amount of time,’” the seasoned fitness guru tells Life & Style in an exclusive interview. “And she was in it to win it from day one.”
Bobby (center) with Britney and her then-boyfriend, Justin Timberlake, in the early 2000s. (Photo Credit: Courtesy of Bobby Strom)
After meeting Bobby through a mutual friend, music producer Brian “BT” Transeau — the mastermind behind ‘NSYNC’s “Pop” and Britney’s “Before the Goodbye” — the iconic entertainer, then 18, started breaking ground on what many consider to be her best body ever. Just months later, the superstar unveiled her insanely fit physique (expertly sculpted by Bobby) at the MTV Video Music Awards in September 2000.
During a particularly sizzling medley of “(I Can’t Get No) Satisfaction” and “Oops!…I Did It Again” at the annual awards ceremony, Britney made the world collectively gasp when she tore off her tuxedo to reveal a skin-baring, sparkly nude ensemble. Images of the pop princess (and her enviable abs) from that performance remain the definition of #bodygoals to many modern gym enthusiasts.